According to Launchmetrics, the media impact of the latest September edition of New York Fashion Week increased by 145 percent. The media impact value of all four major fashion weeks was higher for the spring 2023 season than for the autumn 2022 shows. Launchmetrics data shows an “emerging trend” of runway events featuring surprise celebrity visits.
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The Vogue World show, which celebrated the fashion magazine’s 130th anniversary, topped the New York runway rankings. Gucci’s display included 68 identical twin pairs. Chiara Ferragni, a model, won the company about a million dollars in MIV. During Paris Fashion Week, Dior maintained its number-one position. Because of the high level of interest at London Fashion Week, its MIV increased by 3 percent to $41.8 million.
