Sunnei, the young Italian company co-founded with Loris Messina, will have a “year of balance” in 2023, according to Simone Rizzo. Vanguards Group acquired a controlling stake in the company in September 2020. The “master collection” is a mashup of the pre- and main collections that will be revealed to customers as a whole. According to Peter Baldaszti, the new format represents a “commercial changer” for the brand. The new approach’s first version is being tested this week with a sales push in Paris.
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