L’Oréal USA, the renowned makeup and skincare giant, has invested roughly $140 million to roll out its biggest Research & Innovation (R&I) Centre in Clark, New Jersey in the firm’s history. The new R&I centre is meant to augment L’Oréal’s capacity to further its scientific and technological research. This strengthened research will help the firm develop products and services designed to meet the diverse beauty expectations of consumers. L’Oréal will come up with state-of-the-art technology to innovate its existing and new products in the hair, skin, and makeup sections. The brand will further tap strategic scientific fields such as Green Sciences and Beauty Tech.
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